Cookie Policy
Belle & Vraie® – bellevraie.fr
Last updated: 2024
This Cookie Policy explains how Belle & Vraie® uses cookies and similar technologies on the bellevraie.fr website, in accordance with the GDPR , the ePrivacy Directive , and the recommendations of the CNIL .
1. What is a cookie?
A cookie is a small text file stored in your browser when you visit a website.
It allows, among other things:
– to ensure the proper functioning of the site;
– to remember your preferences;
– to improve your user experience;
– to offer personalized content.
Some cookies are strictly necessary, others require your explicit consent .
2. Types of cookies used by Belle & Vraie®
a) Essential technical cookies (exempt from consent)
Essential for the site to function.
– Session cookies
– Shopping cart cookies
– Security cookies
– Cookies related to identification and authentication
You cannot disable them without compromising the site's functionality.
b) Audience measurement cookies (according to CNIL, subject or not to consent)
Used to understand site usage and improve navigation.
If used without identification and without cross-referencing of data , they may be exempt.
Otherwise, consent is required .
Examples:
– Shopify Analytics
– Anonymized statistics
c) Marketing and advertising cookies (subject to consent)
They are used to personalize advertisements and measure their performance.
Examples:
– Facebook Pixel
– Google Ads Conversion
– TikTok Pixel
– Retargeting / remarketing
These cookies are not placed without your consent.
d) Functional cookies (subject to consent)
They help improve the experience:
– interface customization
– remembering preferences
– advanced features
3. Consent Management
On your first visit, a consent banner will appear.
You can :
– accept all cookies
– refuse them
– personalize your choices
– withdraw your consent at any time
No non-essential cookies will be placed without your explicit consent .
4. Shelf life
– Technical cookies: duration strictly necessary for operation
– Audience measurement cookies: maximum 13 months
– Marketing cookies: maximum 13 months
– Consent stored for 6 months (CNIL)
5. How do I manage or disable cookies?
You can :
– modify your preferences in the site's cookie banner;
– configure your browser (Chrome, Firefox, Safari, Edge);
– delete cookies that have already been saved.
Warning: disabling technical cookies may prevent access to the site.
6. Contact regarding cookies
For any questions related to cookies or your personal data:
support@bellevraie.fr